The main sign in page to jackdaniels.com I found visually appealing. I liked how the bottle of jack in the background was cropped. The image is interesting yet It doesn't draw your attention away from the drop down boxes you need to select from in order the proceed to the site. The instructions are readable and tell you exactly what to do such as chose country, enter birthdate, enter (which is a large orange button). After filling out the info you are brought to the homepage which is designed appropriately. It is classy and old fashioned and appropriate for men and women but geared more towards men. This site has a lot of information from the history of Tennessee whiskey and jack Daniel's, stories, events and even recipes. All this information can be accessed through the homepage. The top menu drops down taking over the remainder of the page. Each column is highlighted as you scroll over it. Also the specific links are highlighted as well. I feel jackdaniels.com has found an effective way to show everything a site has to offer in a neat, organized and easy to read way.
The main sign in page to jackdaniels.com I found visually appealing. I liked how the bottle of jack in the background was cropped. The image is interesting yet It doesn't draw your attention away from the drop down boxes you need to select from in order the proceed to the site. The instructions are readable and tell you exactly what to do such as chose country, enter birthdate, enter (which is a large orange button). After filling out the info you are brought to the homepage which is designed appropriately. It is classy and old fashioned and appropriate for men and women but geared more towards men. This site has a lot of information from the history of Tennessee whiskey and jack Daniel's, stories, events and even recipes. All this information can be accessed through the homepage. The top menu drops down taking over the remainder of the page. Each column is highlighted as you scroll over it. Also the specific links are highlighted as well. I feel jackdaniels.com has found an effective way to show everything a site has to offer in a neat, organized and easy to read way.
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